This is a new trailer for paranormal activity. I will review all three trailers on my blog and compare the differences along with listing what I think are the best bits.
Narrative - About a girl, (Katie) that is being haunted by a demon ever since she was little. Katie is now a adult and has a boyfriend (micah) that she is living with because of the demon is haunting her and making her life a misery. Her boyfriend decides to catch the 'paranormal activity' on camera and in the end her boyfriend dies trying to protect katie.After the young, couple moves into what seems like a typical suburban “starter” tract house, they become increasingly disturbed by a presence that a demon but is certainly most active in the middle of the night.
Starring - Katie Featherston, Micah Sloat, Mark Fredrichs, Amber Armstrong and Ashley Palmer.
Target audience - 18 to 30 year olds.
Music/sounds - Starts of with muted drum that's like a heart beat, this stops when the movie is about to start. This sounds makes it sound like something bad it about to happen, makes the audience feel tense. A sound of a spirit swooping pass the camera. Floor boards creak as if someone it sneaking about. These sounds makes the audience feel there's a spirit that it in the same room as them. A loud bang (with reactions of load screaming of fear from the audience). Shocks the audience as they don't know it is going to happen, makes them jump. All these sounds are very powerful and frightens the audience.
Camera angle/shot types - The camera is hand held throughout the whole trailer. There are a numerous camera angles, it starts off by showing the audience then it shows the film, this is done repeatedly throughout. This is a good affect as you get to see the audiences reactions to the film. The camera shots are long when showing the film but when the camera shows the audience it is a close-shot, this shows the audiences faces and shows them being scared.
Written Text - There are only written text at the beginning and the end of the trailer. The writing at the beginning of the trailer explains a bit about the film trailer its self. The next shot has white writing at the bottom left corner which tells you the date the first screening was, the 1st screening is the film trailer. The end of the film trailer it says 'one of the most scariest movies of all time' this persuades the viewer to watch it so they can say the have watched the most scariest movie ever and to see if they can handle it. It has more similar writing trying to persuade you to watch it.
How the audience was addressed - This film succeeds in it's purpose to scare the audience by raising tension and as this happens the slow scary low pitched music gets louder. Although the trailer gives away most of the scary moments apart from the final scene (which was very scary). This film doesn't rely overly on special effects but more on tension building and the audiences imagination.